For more information, join our weekly Innovator Information Session Tuesdays at 10:00am CST or email us at: mtir.innovators@world50.com.
What is MTIR?
The Marketing Tech Innovation Roundtable (MTIR) a private invitation only community for senior marketing leaders from globally respected organizations to share and collaborate in a private environment designed to accelerate technological innovation within their specific job function. Members are connected virtually throughout the year and convene twice annually in person with a highly curated list of cutting edge solutions to help enable growth and transformation for their team and department.
Interested in pitching your solution at our Spring Roundtable? It's free to apply!
Member Commitment
Roundtable
Executive level engagement in our innovation process and participation in our Spring & Fall Roundtables
Pilot
Commitment to explore at least one new solution each year through our matchmaking process
Feedback
Willingness to share results and learn from recent implementations with the group
How it Works
1. CURATE
The first step in the process is to carefully vet and curate a list of innovative solutions that meet our MTIR Member priorities. To do this, we solicit “innovator” submissions twice per year in anticipation of our Fall and Spring Roundtables. Incoming innovators are invited to share key details related to their solution, stage and ability to deploy to an MTIR Member.
2. CONVENE
MTIR Members are organized into specific Cohorts. These carefully crafted peer groups meet twice per year (Spring and Fall) to collaborate and hear from voted-in innovators in a “shark-tank” style presentation format.
3. MATCH
Matchmaking is a key part of the MTIR process. A “match” is a member-initiated relationship with an innovator. It is an invitation to continue the conversation about how a specific solution could fit with a specific employer. Following a match request, the MTIR team will send a warm introduction connecting leadership on both sides.
4. COLLABORATE
MTIR Members share learnings, reference checks, and questions to accelerate high value emerging solutions.